Website Design

The evolution of web design techniques and styles

Every Website Design Company in Oklahoma City will tell you that web design techniques have come a long way, and they always seem to be evolving every other year. The past few years have seen the dominance of the following;

UI Patterns

Responsive designs have gained popularity in the past few years, especially given that many people are optimizing their websites for the mobile user. The rise in popularity of WordPress sites and the continuously growing theme market has also had a huge hand in this trend. Design patterns have matured, and for now it seems that very little can be done in the form of inventing new UI patterns. However, knowing the audacity of web designers, there is always space for new things.

Rich animations

Site storytelling is becoming an important element of web design, and designers are using a lot of animation for this, making their designs interactive and entertaining. However, designers should be careful where they stick their animations, and whether it adds to the personality and elements of the story. There are two general groups of animations;

  • Large scale animations are a primary attraction tool. Examples like pop-up notifications and parallax scrolling have more impact on users.

  • Small scale animations: examples include hover tools, loading bars and spinners. Typically do not require any user input.

For animations, it seems nothing is safe. Here are some of the common areas and techniques that have been introduced into the market.

Here are some common animation techniques in the market today

  • Loading animations: these are used to entertain the user during the normally tedious periods of loading pages. They are popular for on page, flat and minimalist design pages. They should be kept simple, without any added sound.

  • Navigation and menu animations: these have become popular as they can be used to conserve screen space. They use animations to reveal menus and avoid the problem of jarring transitions.

  • Motion animation: eyes are drawn to motion naturally, making it the most ideal tool for the attraction of the attention of the user. Motion helps with visual hierarchy, adding interest to menu items and forms.

These are just a small array of what the folks at High five media can do. Visit our website for more impressive stuff if you want a website designed for you by industry experts.

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